There is something about the Internet and posting negative
comments that intimidates me a bit. It is kind of like when we were in
high school and any problems or negative comments would remain on our
records forever. I have this vision of ripping a company a new one for
terrible service or faulty product, then one day sitting for a job interview at
another company and my words coming back on me.
I believe social media takes
the squeaky wheel concept to a whole new level. I always look at reviews
of products or companies before I purchase or engage in working with them.
Yelp has come to be a very helpful and powerful tool. I have
personally posted positive comments when I have experienced a good product or
great service.
I have learned of companies
changing policy or products based on feedback and/or reviews on social media.
In the event I was a business owner, I would be monitoring every social
media channel possible to be aware of the conversations. To be honest, I
would probably hire an expert to help in the event of something negative.
I have a tendency to lash out quickly in defense, rather than digest
what is being said first.
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